Thursday, June 30, 2011

Wall-E (2008)

A film about some humans living on a spaceship, and a nice little robot who is trying to clean their planet - who still wishes to save them and his love - another robot. A film about humans who eat their meals out of cups and can't walk. A film about us - 700 years in the future. Correction: 700 years in the inevitable future.

If Pixar was an actor and decided to retire with a final bow, Wall-E would be its last hurrah. Not only is Wall-E their most ambitious project yet, but its also their most human project. What makes Wall-E as real or “live-action” as any other film is in its simplicity and complexity when dealing with human nature. Every Pixar film to date has had a deep social message embedded inside. The outside may be a film made for kids or youngsters and until Wall-E arrived Pixar was very very good and ahead of the competition; but with Wall-E Pixar became the indisputable leader in filmmaking and storytelling. Never before has a film so easily pointed out our flaws and shortcomings, while still giving us hope that we can change.

If it wasn’t for hugely popular franchises like Toy Story or Cars (quick note: Cars has made over $8 Billion in merchandise sales since 2006. Yes. Billion), Pixar wouldn’t be able to take a risk such as Up or Wall-E, which have little to no value for merchandising purposes. Every studio (especially one with Disney as a parent company) wants and needs cash cows, and as audiences we must accept that Pixar won’t deliver a masterpiece each time. It will still make tons of money, but it will also use that money to fund projects like Wall-E. Let’s hope their originality doesn’t get blinded by the dollar signs replacing their corneas.

Favorite Quote: “Red: It’s the new Blue!” - announcer.

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